2008, The year ahead

The holiday season has come to an end and now a new year is among us. I hope readers of my blog have had a safe and relaxing Christmas break with family and friends. I sure enjoyed the short break and now am re energised for the year ahead.

2008 is a year of new opportunities for Softconnection. We are planning to really push with the development of the new upgraded version of SC BackUp. I will add a sneak preview pic at the end of this blog entry for those interested in the progress of the client. The main idea of this latest upgrade for the SC BackUp is to allow the activation and registration of users even easier and faster then previous versions. Now first time users can immediately begin to backup their critical data straight after registration. It is not necessary to enter your activation code during first time registration of your SC BackUp account. Only existing users now have to enter their activation code after enter their existing details.

On going upgrades is part of the Softconnection strategy which will make Softconnection mobile soft wares even more user friendly. We believe the hard work in development and sales will give Softconnection the advantage over the closest competitors in Europe.

Stay tuned because 2008 is going to be an exciting year for Softconnection.

Sneak preview of the latest SC BackUp version

The importance of Mobile Backup

Reading through countless of articles on the web regarding mobile backup it's easy to see that the number one point argued is that company data is critical and if lost it can cripple a company and it's daily activities. It is said that 50 to 70% of companies that lose company data will go out of business within 1 year of initial data lost. All the contacts, calendar and important txt msgs that are lost are nearly impossible to collect again. On a number of recent studies, contacts, calendar and short txt msgs are still the most desired mobile data to be backed up.

Especially in today's business culture, more and more company's conduct important deals etc using short text msgs. With so much important information being stored in a mobile phone it is evident that it can not be lost and if it is lost it is information that can not be found again.

I have heard many stories of high ranked managers in big organisations who have lost their mobile data involving some sort of mobile phone mishap. The most common one is that they have left their phone in their jacket pocket and then when lent over to pick something up their mobile phone has dropped into the sea or toilet. 6000 mobile phones are lost in Finland alone in taxis, this doesn't include all the other incidents which mobile phones have been lost or damaged. In London 60,000 mobile phones are lost in taxis alone each year, that is a staggering amount of phone data lost.

Today new phones do come with PC Software included which allows the users to transfer mobile phone data to a computer. This said the user must be very close to a computer to use blue tooth technology or connected through a USB cable. This system is run by sync ml technology which means any changes made on either computer or phone will be updated. So what happens if you lose the phone? You can not restore the data to a new phone.

SC BackUp is tool used as an insurance for mobile data, allowing users to backup and secure their important mobile phone data e.g. contacts, calendar and short txt msgs. SC BackUp also allows users to manage their mobile data by transferring their mobile data to another phone. Some many companies and private users are discouraged when contemplating upgrading to a newer phone model. SC BackUp has squashed this concern by allowing users to cross transfer their mobile data into a new supported phone. In just a few clicks all the mobile data stored in a phone will be migrated and stored into a new phone.

My hope is that more people will become aware of the importance of backing up their mobile data.

SC BackUp goes live!

Last week was an exciting time for Softconnection because now SC BackUp, the next generation mobile phone backup, can be downloaded straight to a mobile phone straight from the website http://www.scbackup.fi/.

What started as an idea a few months ago, Softconnection developed a SC BackUp edition that could be downloaded from the website straight to the users phone after registration. Once the user has downloaded the application they can purchase the user rights of the application by paying from the phone. If the user is an existing user all they have to do is enter their user code which they would have received during the first time of activation of the SC BackUp.

This is really our plan at Softconnection in making our mobile applications easy to access and use. With SC BackUp being live on line it is accessible for any user willing to pay only 3€ a month for the application. We now hope to deliver SC BackUp not only to corporations but also to private users all over the world.

Summarising 2007

As 2007 is rapidly coming to an end I will write a short reflection of the year that has gone by so fast again. 2007 has been a promising year for Softconnection with a number of agreements being signed for the global distribution rights of Softconnection's mobile backup software SC BackUp. Throughout the year Softconnection has had some changes with regards to new employees coming on board and a minor relocation of the office.

Some personal changes that occurred in 2007 where that i moved back to my hobby home at the lake side that i built a few years ago. Settling in should be completed before Christmas time this year. I look forward to enjoying the next summer there by the lake.

Even though 2007 has nearly ended it does not mean Softconnection has put it's feet up yet. We are still working hard and I am confident that a number of new agreements will still be finalised and announced by the lastest in early 2008.

I will keep you posted if any announcements are made.

SC BackUp is spreading!

As I expressed my reasons for beginning a CEO blog diary in my first postings, I promised to announce some big Softconnection announcements and also share my thoughts on future developments within the company.

Today I can announce Softconnection has signed a deal with Fonecta, the market leading service directory company in Finland, for usage rights of the SC BackUp application. The agreement also includes the reselling rights of the SC BackUp software for Fonecta to offer their customers.

This agreement is another positive step forward for Softconnection. By gaining partners like Fonecta, it will help push out the SC BackUp software to a wider user group more effectively.

Moving forward during the mobility age is our ambition, to offer users applications that are easy to use and that can be used for managing mobile data from the mobile phone. We plan to make some more big announcements in coming weeks so stayed tuned!

Nokia's future visions!

Reading through Nokia's future visions of mobile innovation one can only be amazed at the future prospects of the world of mobility. This said we at Softconnection have a challenging task to keep up with the changing mobile world, updating our mobile solutions software to comply with mobile phones new functionalities.

Some of Nokia's future mobile technology concepts range from translations applications which will allow users to capture foreign language texts onto their phones and then the text will be automatically translated to a language of choice. Another future application may be a useful shopping tool which again will involve capturing or even just viewing a certain object through the camera lens, the application will automatically process the object and then name to object on the phone.

A summary of Nokia's view of where mobile innovation is heading is quite promising for Softconnection. The technology trend "Mobility transforms the internet" is exactly where Softconnections backup software will be at it's most useful. With mobility possibly taking over the internet and normal PC activities, Backing up mobile data will be as important as ever with all the critical data that will be stored on mobile phones. SC BackUp will be the perfect solution to partner this technology trend, allowing users to backup and manage all the critical mobile data on the phone, from the phone. We look forward to the unraveling of mobile technology in the coming years.

Data management

Hi readers,

Having a couple of hetic weeks moving houses and finalising deals I have struggled to find any spare time to share some thoughts on my blog. Softconnection is going through a real change and I am confident that we will be announcing some big announcements in the next few weeks.

Reading some interesting articles latelty it is quite clear that mobile phones are becoming more and more like mini laptops. The new Nokia E series devices are really changing the meaning of corporate mobile phones, enabling users to connect their work emails to their phones. So what's next? it is nearly certain that mobile phones will some day soon have the same amount of memory in them then a normal laptop, allowing users to do more practical things all on the mobile phone.

This is where we at Softconnection intend to focus our energy on. Softconnection is already delivering SC BackUp, which is a mobile tool that is used in fact already for mobile data management, allowing users to manage the most important data on their phones all from the phone. With mobile phones becoming increasingly advanced and more capable of performing and storing more data, it is our plan to develop software that can backup and manage most of the data and settings on a mobile phone.

The fantastic Nokia E series family